The assessment of personnel development using this approach allows you to evaluate the learning process, the result of training and, no less important, the impact of training on the financial and economic performance of the enterprise (Figure 3). Model for assessing the effectiveness of training Figure 3 - Model for evaluating the effectiveness of training by D. Kirpatrick Considering that most professions in the field of modern information technology and creative industries are creative.

This approach is ineffective here, since the assessment is carried out mainly at the level of the reaction of employees and the knowledge they have received, which is associated with certain whatsapp mobile number list methodological difficulties and costs when measuring productivity growth or change. in the behavior of the staff. The model proposed by D. Phillips provides for the calculation of return on investment (ROI - from the English return on investment) in staff training.

To evaluate effectiveness, the impact of training must be quantified in terms of money, which is then compared to the total cost of the program. Evaluation of the effectiveness of staff development, as a rule, should occur using the cost-benefit ratio, or return on investment. The ROI model provides management with a number of obvious advantages, including: the ability to evaluate the cost-effectiveness of investments in personnel development; the ability to compare the results of various staff training programs; the ability to quantify the impact of the skill level of employees on the result of the commercial activities of the organization.